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Cocchi Americano Bianco

  • Flavorful, refreshing aperitif, makes the most famous of Spritz of Piemonte region
  • Americano: gentian balanced with quinine and bright citrus
  • In a spritz, it is served chilled with ice, soda and orange peel
  • Fruit, spice and bitter undertones perfect many classic cocktails
  • Pairs splendidly with pickles, nuts, charcuterie and cheeses

Made to the same recipe since 1891, this Moscato-based aperitif wine has long been a staple of Asti. While the Americano name implies a gentian focus, the wine also includes quinine and citrus for a flavorful, refreshing profile. In Piemonte it is served chilled with ice, a splash of soda and a peel of orange. Cocchi Americano Bianco’s combination of fruit, spice and bitter undertones can perfect a number of classic mixed drinks. This same profile makes it splendid pairing with all kinds of pickles, nuts, charcuterie and cheeses.

The simplest Cocchi Americano cocktails are often the best—just add club soda or sparkling wine. A slice of orange or grapefruit lifts everything up and stimulates the nose and brain. These drinks are all-purpose aperitifs, perfect before a meal at home or in a restaurant, where the longer shelf-life and lower pour-cost give great value to bars and customers alike. Keep open bottles chilled, and use within a few weeks for best results.

unopened, store verticallyunopened, store vertically
keeps 0-2 years
once openedonce opened
keeps 2-3 weeks
serving suggestionserving suggestion
pour varies

About Giulio Cocchi Spumanti Srl

Cocchi has produced wine-based aperitifs and traditional Piemontese sparkling wines since 1891. Since 1978, the company has been owned and operated by the Bava Family, themselves renowned producers of sparkling wine in Monferrato and Langhe. Giulio Cocchi was a young and creative pastry chef from Florence, where he worked in a popular bar located in Piazza del Duomo. In the late nineteenth century he moved to Asti, a small but lively town in northwest Italy, not far from Torino, and established himself as a distiller and winemaker. His Barolo Chinato, Aperitivo Americano and vermouths became well known during the Belle Epoque and the Italian Futurist period. By 1913 there were twelve Cocchi tasting Bars in Piemonte. Today the winery maintains its artisan character and follows Giulio’s original recipes to craft the distinctive wines that have made Cocchi a cult name worldwide. In the last 30 years, Cocchi has revived the forgotten wine categories Barolo Chinato and Vermouth di Torino. It was also a leader in establishing the appellation Alta Langa DOCG for traditional Piemontese spumante. Full details

About Americano

Americano is the name of a category of aperitif wines, enshrined in Italian and EU law, which derive flavor first from gentian and may also be colored red or yellow. That the word ‘Americano’ is also used in reference to a mixed drink and a coffee drink is no mistake—the term originates from the Italian word ‘amaricante’, meaning bittered. Gentian is the most bitter of the bitters, so fruit notes and sweetness are often more intense in Americano-style wines; thus, they are classically drunk with soda. Full details

RECIPES See all 38 recipes for this product 38 recipes available at


(Carrie Cole, Hawthorne Bar, Boston)

Stir with ice:

1 oz reposado tequila

1 oz Dolin Blanc Vermouth de Chambéry

1 oz Cocchi Americano Bianco

1 bar spoon Rothman & Winter Crème de Violette

Strain into a coupe.

Garnish with a lemon wheel.

Americano Classico

Build in a double rocks glass filled with ice:

3 oz Cocchi Americano Bianco

3 oz club soda

Garnish with an orange peel or orange slice.

Bird Bath

(Carrie Cole, Craigie on Main, Boston)

Stir with ice:

2 oz Cocchi Americano Bianco

1 oz The Scarlet Ibis Trinidad Rum

0.5 oz bourbon

Strain into a coupe.

Corpse Reviver #2

Prepare a coupe rinsed with absinthe.

Shake with ice:

0.75 oz Hayman’s London Dry Gin

0.75 oz Cocchi Americano Bianco

0.75 oz orange liqueur

0.75 oz lemon juice

Strain into the prepared glass.

Twentieth Century

Shake with ice:

1.5 oz Hayman’s London Dry Gin

0.75 oz Cocchi Americano Bianco

0.75 oz lemon juice

0.5 oz white crème de cacao

Double-strain into a coupe.

Garnish with lemon peel.

SKU Vintage Region Origin Desc Cepage % Alc Size/Pack Finish BTL Barcode Cs Barcode Cs Wgt
HZ 9102NVPiemonteITAmericanoMoscato16.5%375/12T Cap8007117010221800711701122811.11 kg
HZ 9100NVPiemonteITAmericanoMoscato16.5%750/12T Cap8007117010061800711701606316.00 kg